Proxi is a new simulation game from the Sims, Sim City and Spore creator Will Wright. Will’s co-founder is Lauren Elliott, creator of the Where in the World is Carmen SanDiego game series.
Will and Lauren have known each other since Will’s first game Raid on Bungeling Bay. This is their first collaboration.
Proxi is a personal AI built out of the player's memories, using them as the building blocks for a 3D world.
As Sim City created a simulation of a city, Proxi models the brain, storing memories as the brain does - as thousands and thousands of interconnected concepts.