Alter is more than a game, it is a virtual experience of inclusion and accessibility to education, unprecedented way in the online universe. Created by CMDPCD – Municipal Council for the Rights of Persons with Disabilities, in partnership with the Municipality of Curitiba, Alter is an advergame that makes up the 2nd phase of Viral Campaign – Not Privilege is Right, which affected more than 37 million people spontaneously in December 2015.
The ALTER name comes from Latin and means “the other” and illustrating the aim of the campaign is to provide a virtual and sensory experience of putting yourself in the other and know the barriers that one faces in no way. Thus, it aims to educate the public about the importance of respecting the rights of people with disabilities and insert it in the online environment of inclusive and accessible way.
TRY like to be on the skin Alter, and virtually face barriers that cause all your senses.